A bi-weekly newsletter that breaks down creator economy trends and creator journeys. Read by 3,100+ creators, VCs & marketers.
Finding the Perfect Match: How Bumble & Amelia Dimoldenberg Created a Masterclass in Authentic, Aligned Influencer Partnerships
A Crunchy Lesson in Controversy, Backlash & How Brands Can Stay Ahead
What brands can learn from Kim K’s FDA controversy and how smart social screening could save the day
Super Bowl 2025: Branding, Kendrick Lamar’s Controversy & the Power of Vetting Influencers Right
Rage, Ronaldo & Reinvention: The IShowSpeed Formula
What EA’s Burnley Blunder Teaches Us About Authentic Influencer Marketing—and How Phyllo’s Brand Safety Tools Can Prevent Such Fails
Why the Australian Open is More Than Just Tennis: How This Iconic Melbourne Event Has Become the Ultimate Sporting, Social, and Luxury Destination
Taylor Swift's Business Moves: How Swift’s Business Savvy Is Changing the Game, One Hit at a Time
Nike’s Nostalgic Kick to Liquid Death’s Bold Humor – Here’s How Brands Won Big This Year
From Dreamforce's Corporate Swagger to Vaseline’s Skin-Deep Impact—These Campaigns Redefined the Game